pioneers for change
Pioneers for Change is an idea born out of a desire to explore the transformative stages of the immigration process and to articulate how these stages have been experienced by, and shaped the lives of remarkable Canadians. Launched at TIFF Bell Lightbox in June 2012, this landmark, Skills for Change fundraising event told the intimate stories of five accomplished Canadian immigrants through the lenses of five Canadian filmmakers.
EVENT PROGRAM | I was responsible for the layout, content curation, editing, acquisition of sponsor and partner logos, and printing.
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EVENT BUZZ | A quick video buzz of the event.
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ADDITIONAL WORK INVOLVED | Concept paper,event website copy and press release draft; regular event blogging (PfC Diaries); event website development and maintenance; cross-promotional opportunity acquisition; sponsorship contract negotiations and donor relations; social media platform management; invitation creation and dissemination (Mail Chimp and EventBrite); media relations coordination, including role as agency spokesperson for television, radio and print.